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Product Phases
How to Launch Your Product Like a Pro
Product School and UserGuiding have prepared a free guide to help you rock your next product launch.
Find a Problem
Specific examples on how to understand the problem you want to solve to build the needed features.
Launch Your Product
Our launch checklist will help you have a well-crafted plan to follow that can help avoid failure!
Guide Your Users
A successful User Onboarding process helps your users understand all a product can offer.
Product Phases: How to Launch Your Product Like a Pro
Being a Product Manager is all about being adaptable.
The design phase is arguably the most hectic stage of development, and prioritization is key. While it might sound pessimistic, plan for things to go wrong from time to time! Failure is just part of product, so long as your whole team are focused on the right goals and working in cohesion with each other, you’ll keep your losses to a minimum and learn from your mistakes.Unexpected things happen during implementation. If problems arise or you gain new insights, and the finished product does not look 100% exactly as originally intended, that’s all part of building products!
Your mindset as product manager will play a huge part in planning well across teams. Leading without authority is all part of the fine art of product management, and it’s easy to get wrong. Too loose a handle on things leads to chaos, but too firm leads to resentment. Without authority, a product manager needs the art of influence.Inside this guide, you’ll learn about the importance of making your teams problems your problems, sharing the vision, and communicating openly.
Table of Contents
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1. Discovery & Definition
Objective: Find a problem to solve & determine MVP -
2. Design & Implementation
Objective: Be in sync with all the teams -
3. Product Marketing
Objective: Define marketing goals
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4. Launch
Objective: Send product to market -
5. “Train Your User” or “User Onboarding.”
Objective: Inform your user
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