Product Experimentation Certification
Accelerate revenue growth through systematic, data-driven product experimentation.
From guesswork to growth: Lead with experimentation
The most successful product teams don’t rely on guesses or one-off wins—they run systematic experiments that reveal what truly drives growth. From acquisition to retention, pricing to engagement, PMs who master experimentation can transform uncertainty into competitive advantage.
The Product Experimentation Certification teaches you how to design, execute, and scale experiments that fuel sustainable growth. You’ll go beyond simple A/B tests to master advanced methods, optimize user flows across the funnel, validate monetization strategies, and embed experimentation into your product culture.
By the end, you’ll graduate with a portfolio-ready experimentation playbook—proof you can lead data-driven decision-making and build growth engines that last.
What you’ll learn
Product-Led Growth Motion
A framework for designing growth loops and self-serve revenue motions that drive sustainable, compounding product growth.
Advanced Experimentation Playbook
Practical methods and designs that go beyond A/B testing, generating high-quality insights that deliver measurable business impact.
Acquisition & Activation Flow Designs
Optimized onboarding and funnel workflows tested through experiments to accelerate time-to-value and improve conversion rates.
Retention & Engagement Strategy
A set of workflows and tests that transform retention from a reactive battle against churn into a proactive growth engine.
Pricing & Monetization Experiments
Validated pricing models, bundling strategies, and upsell experiments backed by data to maximize revenue capture.
Experimentation Culture Framework
A repeatable system to scale experimentation across your org, enabling high-tempo testing and long-term growth.
What's included
Live sessions & live build labs with AI Product Leader
Access your course materials & recordings any time
Free access to $10,000+ worth of AI tools Included with Unlimited Membership
Direct and live feedback from your Silicon Valley Instructor
Most popular AI tools workflows, templates & prompt packs
Product School Guarantee
Industry Recognized Certification
Employer reimbursement support
Exclusive access to 10k alumni community
Who this course is for
Product Managers
who want to drive growth with systematic experimentation rather than intuition.
Senior PMs/Leads
responsible for embedding experimentation into product strategy and team culture.
Growth-Focused Professionals
in product-adjacent roles (growth, marketing, data) who want to master experimentation from a PM’s perspective.
Prerequisites
This course is not for everyone
You should have PM experience to succeed in this course.
This is not an entry level course
If you’re new to product, start with Product Management Certification.
It is FOR YOU if you ...
want to lead growth systematically, using experimentation to drive decisions, optimize funnels, and scale revenue.
Not sure if this certification is right for you?
Schedule a callHow it works
Get access to premium learning materials
From day one, unlock a curated library of frameworks, playbooks, and templates used by top product leaders. Every resource is built for immediate use—so you can apply the same tools powering today’s most successful products.
Attend live sessions with AI Product leaders
Our live sessions are extremely personal and hands on, with an average class size of only 20 students. Work shoulder to shoulder with top product leaders from companies like Google, Netflix, and Amazon.
Master product skills through action, not just theory
Every certification is built around hands-on projects, so you’ll graduate with practical deliverables and playbooks you can apply immediately in your role.
Learn to design a PLG motion that drives self-serve revenue and activates growth loops across the user lifecycle. Go beyond theory to build the strategic foundation for sustainable, product-driven growth.
Move beyond basic A/B testing into a more sophisticated practice. Learn to design and run advanced experiments and generate the high-quality insights that drive real business impact.
Identify untapped opportunities to acquire new users and optimize onboarding flows. Learn modern workflows to test and improve every step of the funnel to accelerate time-to-value and supercharge conversion rates.
Shift from fighting churn to proactively building loyalty. Learn to optimize the product workflows that create lasting user habits, turning retention into the most powerful driver of long-term growth.
Unlock revenue potential through systematic testing. Learn to validate different pricing models, test bundling and upsell strategies, and develop a data-driven approach to optimizing revenue streams.
Turn experimentation into a scalable, revenue-driving machine. Learn to build the operational system and cultural practices that enable a high-tempo of testing, creating a lasting competitive advantage.
What our students are saying
"Product development involves a blend of creativity and analytics. This certification has enriched my knowledge in growth tactics, enhancing user interaction, and leveraging data for informed choices. Excited to implement these learnings for driving progress and creativity!"
Paul Sideras
Global Product Manager at Vodafone
"I’ve deepened my understanding of growth strategy, experimentation, user acquisition, engagement loops, retention metrics, and data-driven decision-making. This experience has sharpened my ability to think holistically about scaling products and delivering long-term value."
Helen Zhang
Product Manager at Prune
"A huge thank you to the entire Product School team for providing such a well-structured and insightful program. The certification has deepened my understanding of growth strategies and equipped me with actionable frameworks to drive product success."
Aditya Mohan Kumar
Product Manager at Rently
Explore flexible plans for individuals and teams
Single Certification
Ideal for: Focused learners who want to master a specific skill
WHAT IS INCLUDED
1 live, instructor-led certification course
Pro Membership
Ideal for: Product managers ready to build broad expertise across multiple disciplines
WHAT IS INCLUDED EACH YEAR
2 live, instructor-led certification courses
Access to on-demand content
Access to our alumni community
Unlimited Membership
Ideal for: Product professionals seeking full career transformation
WHAT IS INCLUDED EACH YEAR
9 live, instructor-led certification courses
Free access to $10,000+ worth of AI tools
Ticket to one ProductCon conference
Access to on-demand content
Access to our alumni community
Access to all newly released courses
$10,000+ in AI tools. Included.
Replit, OpenAI, Lovable, Gamma, Bolt, Linear, and more — free for every Unlimited member. Not add-ons. Not trials. Fully included
Flexible payment options
We have flexible options to get you on your way to your Product Management goals:
Product School certifications are the gold standard in Product Management and AI Training and are recognized across the industry. Since 2014, Product School has been at the cutting edge of Product Management education. We’ve certified over 20,000 Product Managers from around the world, so we know exactly what it takes to succeed in this highly competitive and ever changing industry. Hiring managers recognize that our alumni have been trained by the very best.
We know you’re busy, so making this fit in with your schedule is key! That’s why we have multiple course options that focus on making this as convenient as possible.
Our instructors are accomplished AI Product Leaders who work at some of the most prominent Silicon Valley companies, such as Google, Facebook, Netflix, Airbnb, PayPal, Uber, and Amazon. As experienced professionals who build digital products for millions of people and work with AI every day, they know exactly what it takes to get upskilled as a Product Manager and succeed in the role as an AI native PM.
At Product School, we believe in fostering a collaborative and personalized learning environment. That’s why we keep our class sizes small, with a limited number of students per class. Unlike other Product Management courses, where you may be competing for the instructor's attention among dozens or even hundreds of students, we ensure that you'll receive individual attention and forge meaningful relationships with your instructor and peers. They’re also just big enough that you benefit from learning and networking alongside students with a broad range of professional backgrounds.
Our AI certifications are hands-on, immersive, and practical from the very first day. You’ll be using state-of-the-art PM and AI tools, taking part in group exercises, discussing case studies, creating content to add directly to your portfolio, strengthening your resume, and practicing mock interviews. By the end of the sessions, you’ll have built deeper knowledge and skills in AI Product Management supported by a tool-kit of frameworks aligned to real-world examples to help you succeed in your career.
All of Product School's courses are delivered live online. You'll be able to stream lectures in real-time, interact with your instructor, and collaborate with your peers from anywhere in the world, all from the comfort of your own home. We offer cohorts at various times to accommodate students from different time zones and locations around the world.
Product School offers three plans to fit different goals and levels of commitment.
Single Certification — One live, instructor-led certification to deepen expertise in a specific area.
Pro Membership — Two live certifications per year, on-demand content and alumni community access. Flexible payment plans available.
Unlimited Membership — Nine live certifications per year, free access to $10,000+ worth of AI tools, a ticket to ProductCon, on-demand content and alumni community access. Flexible payment plans available.
Discover how our programs can unlock new opportunities—without worrying about upfront costs. Schedule a call with our Admissions Team to discuss which plan aligns with your goals and explore flexible payment options tailored to you.
It depends on your goals and how quickly you want to grow.
If you’re targeting one specific skill gap, a Single Certification is the most direct path. If you want structured annual development across two focus areas, Pro Membership gives you that without overcommitting. If you’re serious about staying ahead of AI in product management and want maximum access — certifications, events, tools, and community — Unlimited Membership is built for you.
Not sure? Schedule a call and we’ll help you choose.
Both memberships include live, instructor-led certifications, on-demand content, alumni community access, and a LinkedIn badge.
Pro Membership — Two certifications per year — a focused way to keep developing without a large time or financial commitment. Flexible payment plans available.
Unlimited Membership — Nine certifications per year, plus free access to $10,000+ worth of AI tools and a ticket to ProductCon (SF, NY, or London). Built for professionals who want to go all-in on their product career. Flexible payment plans available.
Schedule a call to find out which is right for you.
Ready to get started? Explore our plans to find the right fit, or enroll now if you already know which certification you want. If you have questions, schedule a free call and we’ll help you choose.
Absolutely! We frequently customize training for companies looking to onboard new talent, upskill and align existing teams, and outpace the competition. In-person or online, we’ll work with you to design a unique experience that fits your company’s needs and schedule, no matter where you are in the world. Speak to our Enterprise team to learn more today.
