Ashok Bania

Ashok leads SoundCloud’s product division as SVP of Product. He oversees and is responsible for SoundCloud’s apps, desktop website, and integrations with partners and the developer ecosystem. He is also accountable for SoundCloud's distribution business that helps artists distribute their music to other streaming platforms such as Spotify.

In his time at SoundCloud, Ashok has launched a suite of products and services for artists to find their first fans, build their audience, and find a path to make music their career. Specifically, he has led the product team in launching SoundCloud for Artists, commenting features, a new Fans tool for understanding audiences, and "Get Heard" - a tool that helps artists get their tracks heard by people who may like their music (which is now the leading value prop for subscription growth). In his current role, Ashok also focuses on creating new ways for musicians to earn ancillary revenue outside of streaming and royalties from the relationships they develop with their fans on the platform.

In addition to his role as a product leader, Ashok also serves as an Executive Sponsor of the QueerClouders Diversity Resource Group (DRG) for LGBTQIA+ SoundCloud employees.