Eytan Lerba is a Product Manager at Google. He currently works on consumer and commerce products, where he holds the position as Product Lead for YouTube's commerce platform. Prior to Google he Co-Founded a digital product called Wizitapp and worked for The Boston Consulting Group (BCG) as a senior associate. Eytan enjoys solving challenging problems and building new products. According to his colleague, he is focused and practical always bringing long-term beneficial outcomes. He graduated with an MBA from Oxford University.