Laura is a Lead Product Manager who uses her Technology, Sociology, and Business background to develop innovative products. She is currently working at Typeform, helping transform average forms & surveys into a powerful brand communication tool. Prior to this, Laura was a Senior Product Manager at Guidewire Software, an industry platform for property and casualty insurance carriers. She led the product-market fit for Spain and prepared the products to scale in the market effectively. To do so, she established strategic partnerships, adopting a new development lifecycle. Working for Solera Global Data & Content, a data, software, and services, Laura oversaw 4 product teams and managed 30 people to develop a customer-centric data software.