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Olga Kuritsyna

Lead Product Manager, Farfetch

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Olga Kuritsyna is an accomplished Product Leader with a wealth of experience in the dynamic realms of AdTech, MarTech, and eCommerce. With an impressive track record spanning over six years, Olga has thrived in building successful cross-functional partnerships and spearheading innovative product strategies. Her leadership style is defined by a strong sense of accountability, coupled with the ability to anticipate potential challenges and proactively develop strategies to mitigate them.

Currently serving as the Lead Product Manager at FARFETCH, Olga brings her expertise and insights to the forefront of the organization. In her role, she orchestrates the seamless integration of teams and leverages her profound knowledge in areas such as team management, B2B software, eCommerce, strategy, leadership, and product management. Olga's passion lies in driving optimal results and steering businesses towards success.

Prior to her current position, Olga held the role of Head of Product at Flocktory, where she played a pivotal role in revolutionizing B2B client experiences. Olga's astute leadership propelled Flocktory's delivery of personalized recommendations and offers across multiple channels, harnessing the power of customer behavior analysis and preference optimization.

In addition to her impressive professional achievements, Olga co-founded Mail.ru's pioneering product tank, driving the introduction and support of a thriving product culture across multiple teams within the organization. Her guidance and unwavering support significantly influenced various projects, solidifying her reputation as a collaborative and influential leader.

Olga's genuine dedication to her craft shines through in her approachability and willingness to lend a helping hand. She is widely recognized for her exceptional judgment in B2C products and user experience, consistently striving for excellence in detail and continuous product improvement. As a remarkably effective team leader, Olga possesses outstanding communication skills, inspiring her team members to achieve ambitious goals.

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