Rafael is a technology enthusiast with 10+ years of experience in the software industry. He is passionate about building products by using data. Rafael has built products as a software engineer and took brand new products to the market as a Product Marketing Manager. Currently, he is the Director of Product at Salesforce, building a new identity product to unify the experience on all of Salesforce websites, now serving over 2M users. Prior to this, Rafael was a Senior Product Manager at Okta and VMware.