Resilient products are customer-focused. “The Product Mindset” is a free eBook created by Product School and Gainsight. Inside you’ll learn how a customer-first mindset leads to:
Increased revenue and lower cost of customer acquisition
Personalized, relevant products that address core user needs
High-impact and mission-driven prioritization
Ready to drive sustainable growth?
Change your Product Mindset to transform your product into a winning solution. A Product Mindset is the responsibility of the entire team—during discovery, prototyping, building, launch, and beyond, you’ll work together to keep customers front-of-mind:
During times of market slowdown, customer-centricity is what makes resilient products
Getting to know your customer = lower cost of customer acquisition and increased revenue retention
Make customer-centricity a team responsibility
Connect with real customers and see how they react to your product in their environment
Listening to your customer isn’t enough
The difference between Customer Voice and Customer Insights
Use your customer knowledge to cut through the clutter and build what matters most
Thinking about AI implementation from a human perspective
How Product Managers gain and lose trust—in their product and in themselves
The potential for personalization is greater than we realize
The 4 elements of personalization
The simple formula to understand how, when and why people will use—or nor use—your product
Manufacturing desire and getting users invested
Customer knowledge is not innate. The best Product Managers put in the work to understand exactly who is using the product, why they’re using it, and which continuous improvements will get them to stick around (and bring their friends, too!)
Sustainable Product Growth is a Mindset Shift Away
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