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Nikita Mitra

Head of Product Marketing at Uber

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Nikita Mitra, as the Head of Product Marketing for Emerging Businesses at Uber, is at the forefront of strategic initiatives driving Uber's expansion into new service lines on a global scale. With a wealth of experience within the company, Nikita has held pivotal roles, including Product Marketing Lead and Senior Product Marketing Manager, overseeing critical aspects of the rider app, growth products, and consumer marketplace offerings.

In her current role, Nikita leads international Product Marketing efforts, orchestrating go-to-market strategies and brand architecture to support Uber's ventures into new consumer transportation services. Her expertise lies in managing global teams and spearheading initiatives that enhance rider experiences, pricing strategies, and incentives, ensuring Uber remains at the forefront of innovation in the industry.

Nikita's journey is marked by her dedication to leveraging technology to create meaningful impact. With a Bachelor of Science in Economics from the University of Delhi and a commitment to empowering young women in tech as an advisor at #BUILTBYGIRLS, Nikita brings a diverse skill set and a passion for driving positive change to every endeavor she undertakes. Her leadership, strategic vision, and commitment to excellence make her a valuable asset in navigating the ever-evolving landscape of consumer transportation.

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