Product School
Sheetal Rajpal


Sheetal Rajpal

Ex-Head of Product at Amazon

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Sheetal Rajpal is an accomplished Product Leader with over 15 years of experience, most recently at Amazon, where she led the Kids+ subscription product (SaaS) with significant annual recurring revenue. Her expertise spans product management and engineering, focusing on using data, AI/ML, research, strategy, and user empathy to build and grow products across diverse domains such as subscription, marketplace, media-tech, ed-tech, health-tech, real estate tech, fintech, and e-commerce. She excels in AI product management, including conversational AI, LLMs, Generative AI, NLP, predictive modeling, recommendation engines, AI-powered search experiences, matching algorithms, and lead scoring. Sheetal is passionate about creating personalized customer experiences and has a proven track record of delivering positive business outcomes.

Sheetal's strong technical acumen and data-driven mindset enable her to invest in the right solutions and measure the impact of her decisions effectively. She has an MBA from The Wharton School and an undergraduate degree in Computer Science and Mathematics. Known for her ability to simplify complex problems and create bold visions and strategies, she thrives in innovative and ambiguous environments, taking products from conception to launch and discovering new growth opportunities. Sheetal is dedicated to building and scaling teams, empowering them to succeed, and sharing her expertise in various product communities. Her personal interests include reading and traveling, always eager to discuss her latest book or travel destination.

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