Vera Ginzburg

Vera Ginzburg is a product growth expert with significant experience driving user acquisition and retention at leading companies like Google, Gusto, and Change. At Google, she played a critical role in scaling key products, utilizing data-driven growth strategies to expand user bases and enhance product offerings. During her time at Gusto, Vera focused on refining product growth strategies, improving customer engagement, and optimizing retention efforts, helping the company grow its impact in the HR tech space. At Change, she applied her expertise to identify growth opportunities, iterate on product features, and drive business results. Vera's deep understanding of growth levers and her ability to align product strategies with business goals have consistently fueled successful outcomes. She brings a unique perspective to navigating the challenges of scaling products and driving sustained growth.