Xavier Harrison is an Associate Search Director at Greater Than One where he is leading a team made up of several paid search and SEO professionals. Over the course of his career, he has created and implemented robust digital marketing strategies geared towards increasing brand awareness, high engagement and conversion for his clients. Xavier has worked with clients such as Coca-Cola, Microsoft and A&E Networks throughout the course of his career. He also enjoys developing strategies for YouTube campaigns where he analyzes a user's behavior patterns based on various data points. In addition to his digital marketing career, Xavier has been with Product School for nearly four years part-time as the Lead Events Coordinator, where he engages with guests and answers questions relating to Product School.