What is What Not How in Product Management?

A strategic approach to problem solving and planning that emphasizes end goals and results, not processes. As a Product Manager you should be free to focus on the vision "What," while trusting your engineering team to come up with the "How."

What Not How in action

WHAT we wanted to accomplish was the key focus with our smoothie app. We left the *HOW* to the engieneers to figure out the processes to get to the *WHAT*

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