Accelerate revenue growth through data-driven experimentation. Pair analytics with trustworthy experiments, and use AI to surface the insights that sharpen your decisions.
Taught by top AI product leaders
20 students per class, on average
Based on 1,709+ ratings
students graduated
The most successful product teams don’t rely on guesses or one-off wins—they run systematic experiments that reveal what truly drives growth. From acquisition to retention, pricing to engagement, PMs who master experimentation can transform uncertainty into competitive advantage.
The Product Analytics & Experimentation Certification teaches you how to design, execute, and scale experiments that fuel sustainable growth. You’ll go beyond simple A/B tests to master advanced methods, optimize user flows across the funnel, validate monetization strategies, and embed experimentation into your product culture.
By the end, you’ll graduate with a portfolio-ready experimentation playbook—proof you can lead data-driven decision-making and build growth engines that last.
A framework for designing growth loops and self-serve revenue motions that drive sustainable, compounding product growth.
Practical methods and designs that go beyond A/B testing, generating high-quality insights that deliver measurable business impact.
Optimized onboarding and funnel workflows tested through experiments to accelerate time-to-value and improve conversion rates.
A set of workflows and tests that transform retention from a reactive battle against churn into a proactive growth engine.
Validated pricing models, bundling strategies, and upsell experiments backed by data to maximize revenue capture.
A repeatable system to scale experimentation across your org, enabling high-tempo testing and long-term growth.
who want to drive growth with systematic experimentation rather than intuition.
responsible for embedding experimentation into product strategy and team culture.
in product-adjacent roles (growth, marketing, data) who want to master experimentation from a PM’s perspective.
You should have PM experience to succeed in this course.
If you’re new to product, start with Product Management Foundations Certification.
want to lead growth systematically, using experimentation to drive decisions, optimize funnels, and scale revenue.
Not sure if this certification is right for you?
Schedule a callLive build labs with your AI Product Leader.
Full access to materials and recordings, anytime.
$50k+ worth of AI tools, included with Unlimited Membership.
Direct, live feedback from your Silicon Valley instructor.
The most popular AI tool workflows, templates, and prompt packs.
Industry-recognized credential on completion.
Support and resources to get your employer to cover the cost.
Exclusive access to a network of 10k+ alumni.
6 Modules · 6 Live Sessions · 12 Live Hours · 11 Hands-on Labs · 6 Artifacts · 1 Graded Final Project
Pre-read | Pre-read · 10 min |
PLG vs. SLG vs. AI-Led Growth, the six-step PLG engine, funnels & loops | Live · 2h |
FinWise Data Lab | Hands-on lab |
Exercise 2 Guide | Hands-on lab |
FinWise Hypothesis & Bet Worksheet | Hands-on lab |
First growth hypothesis: logged and bet against | Artifact |
Session recording | Available post-class |
Pre-read | Pre-read · 10 min |
Identify the highest-leverage acquisition channels | Live · 2h |
Acquisition Lab Guide | Hands-on lab |
Acquisition-to-Aha activation map: highest-leverage channels identified | Artifact |
Session recording | Available post-class |
Pre-read | Pre-read · 10 min |
Test the engagement mechanics that make retention compound | Live · 2h |
Retention Lab Guide | Hands-on lab |
Engagement Scorecard | Hands-on lab |
Engagement Scorecard: retention mechanics that compound | Artifact |
Session recording | Available post-class |
Pre-read | Pre-read · 10 min |
Build the data literacy to read the right signals | Live · 2h |
Analytics Lab Guide | Hands-on lab |
Metrics Cheat Sheet | Hands-on lab |
Signal-clarity brief: say vs. do gap resolved, hypothesis sharpened | Artifact |
Session recording | Available post-class |
Pre-read | Pre-read · 10 min |
Higher-quality signals at greater frequency, confident calls from messy results | Live · 2h |
Methods Lab Guide | Hands-on lab |
Experiment design: beyond A/B, confident call from messy results | Artifact |
Session recording | Available post-class |
Pre-read | Pre-read · 10 min |
Unlock revenue hidden in pricing and expansion, systematically | Live · 2h |
Pricing Lab Guide | Hands-on lab |
Final Project Deliverables Prompt Generator | Hands-on lab |
FinWise growth & pricing strategy — final submission | Artifact |
Session recording | Available post-class |
Your forked repo: six artifacts assembled toward one submission | Portfolio-ready |
Product Analytics & Experimentation certification review, graded by your instructor | Graded · Certification |
Certificate issued on pass | Shareable credential |
$2,999
Ideal for: Focused learners who want to master a specific skill
WHAT IS INCLUDED
1 live, instructor-led certification course
$$333 /mo, billed annually
Ideal for: Product managers ready to build broad expertise across multiple disciplines
WHAT IS INCLUDED EACH YEAR
2 live, instructor-led certification courses
Weekly live AI Workshops
Access to on-demand content
Access to our alumni community
$$416 /mo, billed annually
Flexible payment options available
Ideal for: Product professionals seeking full career transformation
WHAT IS INCLUDED EACH YEAR
10 live, instructor-led certification courses
Weekly live AI Workshops
Free access to $50k+ worth of AI tools
Ticket to one ProductCon conference
Access to on-demand content
Access to our alumni community
Access to all newly released courses
We have flexible options to get you on your way to your Product Management goals:
Private cohorts on your schedule, group pricing from three seats, and everything you need to get it expensed.
Group discounts starting at 3 seats
Private cohorts, your dates and your case studies
Reimbursement letter and invoicing handled
Team progress reporting for managers
Product School certifications are the gold standard in Product Management and AI Training and are recognized across the industry. Since 2014, Product School has been at the cutting edge of Product Management education. We’ve certified over 20,000 Product Managers from around the world, so we know exactly what it takes to succeed in this highly competitive and ever changing industry. Hiring managers recognize that our alumni have been trained by the very best.
We know you’re busy, so making this fit in with your schedule is key! That’s why we have multiple course options that focus on making this as convenient as possible.
Our instructors are accomplished AI Product Leaders who work at some of the most prominent Silicon Valley companies, such as Google, Facebook, Netflix, Airbnb, PayPal, Uber, and Amazon. As experienced professionals who build digital products for millions of people and work with AI every day, they know exactly what it takes to get upskilled as a Product Manager and succeed in the role as an AI native PM.
At Product School, we believe in fostering a collaborative and personalized learning environment. That’s why we keep our class sizes small, with a limited number of students per class. Unlike other Product Management courses, where you may be competing for the instructor's attention among dozens or even hundreds of students, we ensure that you'll receive individual attention and forge meaningful relationships with your instructor and peers. They’re also just big enough that you benefit from learning and networking alongside students with a broad range of professional backgrounds.
Our AI certifications are hands-on, immersive, and practical from the very first day. You’ll be using state-of-the-art PM and AI tools, taking part in group exercises, discussing case studies, creating content to add directly to your portfolio, strengthening your resume, and practicing mock interviews. By the end of the sessions, you’ll have built deeper knowledge and skills in AI Product Management supported by a tool-kit of frameworks aligned to real-world examples to help you succeed in your career.
All of Product School's courses are delivered live online. You'll be able to stream lectures in real-time, interact with your instructor, and collaborate with your peers from anywhere in the world, all from the comfort of your own home. We offer cohorts at various times to accommodate students from different time zones and locations around the world.
Product School offers three plans to fit different goals and levels of commitment.
Single Certification — One live, instructor-led certification to deepen expertise in a specific area.
Pro Membership — Two live certifications per year, on-demand content and alumni community access. Flexible payment plans available.
Unlimited Membership — Ten live certifications per year, free access to $50,000+ worth of AI tools, a ticket to ProductCon, on-demand content and alumni community access. Flexible payment plans available.
Discover how our programs can unlock new opportunities—without worrying about upfront costs. Schedule a call with our Admissions Team to discuss which plan aligns with your goals and explore flexible payment options tailored to you.
It depends on your goals and how quickly you want to grow.
If you’re targeting one specific skill gap, a Single Certification is the most direct path. If you want structured annual development across two focus areas, Pro Membership gives you that without overcommitting. If you’re serious about staying ahead of AI in product management and want maximum access — certifications, events, tools, and community — Unlimited Membership is built for you.
Not sure? Schedule a call and we’ll help you choose.
Both memberships include live, instructor-led certifications, on-demand content, alumni community access, and a LinkedIn badge.
Pro Membership — Two certifications per year — a focused way to keep developing without a large time or financial commitment. Flexible payment plans available.
Unlimited Membership — Ten certifications per year, plus free access to $50,000+ worth of AI tools and a ticket to ProductCon (SF, NY, or London). Built for professionals who want to go all-in on their product career. Flexible payment plans available.
Schedule a call to find out which is right for you.
Ready to get started? Explore our plans to find the right fit, or enroll now if you already know which certification you want. If you have questions, schedule a free call and we’ll help you choose.
Absolutely! We frequently customize training for companies looking to onboard new talent, upskill and align existing teams, and outpace the competition. In-person or online, we’ll work with you to design a unique experience that fits your company’s needs and schedule, no matter where you are in the world. Speak to our Enterprise team to learn more today.