
For Product Leaders, By Product Leaders — Fueled by AI
ProductCon San Francisco is the premier gathering for AI product leaders, where the team at Product School brings together over a thousand innovators, executives, and visionaries from across the industry. Attendees will explore the next wave of transformative AI technologies reshaping the product landscape and share strategies for driving enterprise-scale impact.
From insightful keynotes to inspiring conversations, ProductCon San Francisco equips teams with the tools and mindset to lead confidently in the age of AI — all from Silicon Valley’s doorstep.

All times are shown in your local time zone.
09:25 pm
Product Leader at Google
09:30 pm
Founder Director at Rezoomex
10:10 pm
Senior Director of Product at Typeform
10:50 pm
Founder at Spring
11:30 pm
CPO at Product School
12:10 am
CEO at Alloy
09:25 pm
Product Leader at Google
09:30 pm
Founder Director at Rezoomex
10:10 pm
Senior Director of Product at Typeform
10:50 pm
Founder at Spring
11:30 pm
CPO at Product School
12:10 am
CEO at Alloy
All times are shown in your local time zone.
05:00 pm
Founder at Cura
05:10 pm
VP of Product at YouTube
VP of Product at YouTube, Ajay Arora, has spent his career proving that the best product in the world still loses if it can't reach people the way a local market actually operates. At Netflix, he launched a mobile-only, lower-priced plan for India and built bundled offerings through local cable and telecom partners, growth that came from rethinking distribution, not adding features. He'll walk through how PMs can build a real distribution strategy for markets they don't natively understand, and why the feature-first instinct falls apart the moment you leave your home market.
05:30 pm
CEO at Product School
CEO of Product School, Carlos Gonzalez de Villaumbrosia, opens the day by laying out the operating model his own team runs on, how product, engineering, and go-to-market work when AI agents are treated as teammates rather than tools bolted onto the old process. Drawing on hundreds of conversations with product leaders on The Product Podcast and on rebuilding Product School's own workflows around AI, he'll share the org design, rituals, and decision rights that separate genuinely AI-native teams from teams that just added a chatbot.
05:50 pm
06:30 pm
CPO at Hims & Hers
Chief Product Officer at Hims & Hers, Dheerja Kaur, has spent much of her career opening up what was reserved for the wealthy — democratizing access to the markets at Robinhood, and now bringing concierge-level healthcare to millions at Hims & Hers. In this session, she shares what it took to ship a new consumer AI product in a regulated, high-stakes industry — greenfield team and systems, clinicians and engineers building side by side — and the principles that carry to any team shipping consumer AI.
06:50 pm
CEO at Product School
(Moderator)
CPTO at MrBeast
Carlos sits down live with Shiva Rajaraman, Chief Product and Technology Officer at MrBeast, for this episode of The Product Podcast. Before building the product and engineering org behind the biggest creator brand on the internet, Shiva led product at Uber, OpenSea, Meta, WeWork, Spotify, and Apple, and spent eight years at Google and YouTube, a career built almost entirely around scaling attention into product. Expect a conversation about what product looks like when your user base runs into the hundreds of millions and your competition is whatever's trending today.
07:10 pm
CPO at Webflow
CPO at Webflow, Ben Haefele, makes the case for building backwards, starting from working code instead of a spec, which he argues is the purest expression of the Agile Manifesto finally realized. He'll share how Webflow operationalized that shift company-wide over six-plus months, including a rewritten PM career ladder, a weekly company-wide Builder Day, and PRDs that now get generated after the fact from an agent reading the full commit history.
07:30 pm
08:30 pm
CEO at Product School
(Moderator)
CEO at Replit
Carlos welcomes Amjad Masad, co-founder and CEO of Replit, for a live taping of The Product Podcast. More than 50 million people, from solo builders to most of the Fortune 500, now build software on Replit by describing what they want in plain language while agents design, code, test, and deploy it. They'll dig into what it actually takes to work toward Amjad's stated goal of a billion developers, and what that means for anyone whose job title still reads product manager.
08:50 pm
CPTO at Miro
Chief Product and Technology Officer at Miro, Jeff Chow, has watched AI change nearly everything about how his teams build, except the three milestones they've always shipped against. In this session, he argues the real bottleneck in the agentic era isn't execution speed, it's decision-making, since teams can now produce ten times the output but only the ones that align and decide just as fast turn that output into results. He'll share how Miro kept its process intact while rebuilding everything that happens inside it.
09:10 pm
Co-founder and Head of Technology at Gusto
Co-founder and Head of Technology at Gusto, Edward Kim, built the first prototype of Gusto Cofounder from an airport lounge at Heathrow after missing his connecting flight, with nothing but Claude Code and five hours to kill. Ten weeks later, a five-person team had shipped the real product, no PRDs, no Figma files, no meetings, just pull requests and a permanent Zoom room. He'll rebuild that same process live on stage, one AI-native build from a blank screen to something launched, with nothing cut and nothing staged.
09:30 pm
10:10 pm
Product Leader at Google
(Moderator)
VP of Corporate Strategy at Lucid Software
CEO & Founder at Bagel AI
Founder at Spring
A panel of product leaders traces the new product development cycle stage by stage, discovery, prototyping, launch, and iteration, and pressure-tests what "great" actually looks like at each one now that AI has compressed timelines that used to take quarters into days. Expect disagreement as much as agreement, where one leader argues speed is now the whole game and another pushes back that judgment matters more than ever once anyone can ship fast.
10:40 pm
GM & SVP of Product at Gamma
GM and SVP of Product at Gamma, Diana Berlin, joined the company at 30 employees and built its enterprise product and go-to-market org from a blank slate, with no legacy process, headcount model, or org chart to defend. She'll share what it actually looks like to design a product org around AI from day one instead of retrofitting one, and what teams carrying real legacy can and can't borrow from that approach.
11:00 pm
CEO at Product School
(Moderator)
President & CPO at Cisco
Carlos closes out the day with Jeetu Patel, President and Chief Product Officer at Cisco, for a live episode of The Product Podcast. Jeetu joined Cisco in 2020 to run Security and Collaboration and has spent the years since bringing the company's sprawling portfolio together to protect customer businesses in the AI era. Expect a conversation about running product at enterprise scale, where a single decision touches multibillion-dollar businesses that all need to move at once.
11:20 pm
Founder at Cura
11:25 pm
05:00 pm
Founder at Cura
05:10 pm
VP of Product at YouTube
VP of Product at YouTube, Ajay Arora, has spent his career proving that the best product in the world still loses if it can't reach people the way a local market actually operates. At Netflix, he launched a mobile-only, lower-priced plan for India and built bundled offerings through local cable and telecom partners, growth that came from rethinking distribution, not adding features. He'll walk through how PMs can build a real distribution strategy for markets they don't natively understand, and why the feature-first instinct falls apart the moment you leave your home market.
05:30 pm
CEO at Product School
CEO of Product School, Carlos Gonzalez de Villaumbrosia, opens the day by laying out the operating model his own team runs on, how product, engineering, and go-to-market work when AI agents are treated as teammates rather than tools bolted onto the old process. Drawing on hundreds of conversations with product leaders on The Product Podcast and on rebuilding Product School's own workflows around AI, he'll share the org design, rituals, and decision rights that separate genuinely AI-native teams from teams that just added a chatbot.
05:50 pm
06:30 pm
CPO at Hims & Hers
Chief Product Officer at Hims & Hers, Dheerja Kaur, has spent much of her career opening up what was reserved for the wealthy — democratizing access to the markets at Robinhood, and now bringing concierge-level healthcare to millions at Hims & Hers. In this session, she shares what it took to ship a new consumer AI product in a regulated, high-stakes industry — greenfield team and systems, clinicians and engineers building side by side — and the principles that carry to any team shipping consumer AI.
06:50 pm
CEO at Product School
(Moderator)
CPTO at MrBeast
Carlos sits down live with Shiva Rajaraman, Chief Product and Technology Officer at MrBeast, for this episode of The Product Podcast. Before building the product and engineering org behind the biggest creator brand on the internet, Shiva led product at Uber, OpenSea, Meta, WeWork, Spotify, and Apple, and spent eight years at Google and YouTube, a career built almost entirely around scaling attention into product. Expect a conversation about what product looks like when your user base runs into the hundreds of millions and your competition is whatever's trending today.
07:10 pm
CPO at Webflow
CPO at Webflow, Ben Haefele, makes the case for building backwards, starting from working code instead of a spec, which he argues is the purest expression of the Agile Manifesto finally realized. He'll share how Webflow operationalized that shift company-wide over six-plus months, including a rewritten PM career ladder, a weekly company-wide Builder Day, and PRDs that now get generated after the fact from an agent reading the full commit history.
07:30 pm
08:30 pm
CEO at Product School
(Moderator)
CEO at Replit
Carlos welcomes Amjad Masad, co-founder and CEO of Replit, for a live taping of The Product Podcast. More than 50 million people, from solo builders to most of the Fortune 500, now build software on Replit by describing what they want in plain language while agents design, code, test, and deploy it. They'll dig into what it actually takes to work toward Amjad's stated goal of a billion developers, and what that means for anyone whose job title still reads product manager.
08:50 pm
CPTO at Miro
Chief Product and Technology Officer at Miro, Jeff Chow, has watched AI change nearly everything about how his teams build, except the three milestones they've always shipped against. In this session, he argues the real bottleneck in the agentic era isn't execution speed, it's decision-making, since teams can now produce ten times the output but only the ones that align and decide just as fast turn that output into results. He'll share how Miro kept its process intact while rebuilding everything that happens inside it.
09:10 pm
Co-founder and Head of Technology at Gusto
Co-founder and Head of Technology at Gusto, Edward Kim, built the first prototype of Gusto Cofounder from an airport lounge at Heathrow after missing his connecting flight, with nothing but Claude Code and five hours to kill. Ten weeks later, a five-person team had shipped the real product, no PRDs, no Figma files, no meetings, just pull requests and a permanent Zoom room. He'll rebuild that same process live on stage, one AI-native build from a blank screen to something launched, with nothing cut and nothing staged.
09:30 pm
10:10 pm
Product Leader at Google
(Moderator)
VP of Corporate Strategy at Lucid Software
CEO & Founder at Bagel AI
Founder at Spring
A panel of product leaders traces the new product development cycle stage by stage, discovery, prototyping, launch, and iteration, and pressure-tests what "great" actually looks like at each one now that AI has compressed timelines that used to take quarters into days. Expect disagreement as much as agreement, where one leader argues speed is now the whole game and another pushes back that judgment matters more than ever once anyone can ship fast.
10:40 pm
GM & SVP of Product at Gamma
GM and SVP of Product at Gamma, Diana Berlin, joined the company at 30 employees and built its enterprise product and go-to-market org from a blank slate, with no legacy process, headcount model, or org chart to defend. She'll share what it actually looks like to design a product org around AI from day one instead of retrofitting one, and what teams carrying real legacy can and can't borrow from that approach.
11:00 pm
CEO at Product School
(Moderator)
President & CPO at Cisco
Carlos closes out the day with Jeetu Patel, President and Chief Product Officer at Cisco, for a live episode of The Product Podcast. Jeetu joined Cisco in 2020 to run Security and Collaboration and has spent the years since bringing the company's sprawling portfolio together to protect customer businesses in the AI era. Expect a conversation about running product at enterprise scale, where a single decision touches multibillion-dollar businesses that all need to move at once.
11:20 pm
Founder at Cura
11:25 pm
The full ProductCon experience now runs two days. Join us for hands-on VIP workshops and networking with senior Product leaders. Every workshop is taught by a builder who ships - no fluff or sales pitches.
When & Where: October 6, 3:00 PM – 6:00 PM | SVN West
Hands-on Workshops: Learn directly from VP-level builders at the forefront of product.
Exclusive Access: Capped at 50 seats to ensure a high-impact, interactive experience.
Don't miss out—buy the Full Experience ticket today to join!

Hear directly from top product executives at the most innovative companies in Silicon Valley - leaders who are defining the future of AI and product.

AI is moving fast - our speakers give you the strategies and tools you need to harness it, outpace the competition, and scale your business. Built for product leaders, by product leaders.

Join a room full of decision-makers, visionaries, and executives. ProductCon is where the brightest minds in Product connect, learn, and lead the industry forward.

The bigger your team, the bigger the savings! We offer Group Discounts starting at 25% off GA prices for 5+ attendees.
Please contact productcon@productschool.com to secure your rate.
An Unlimited Membership includes this ticket — and everything else you need to become an AI-Native PM. Enroll now →
ProductCon has been bringing AI Product Leaders together since 2018. Don't miss pearls of wisdom from previous conferences! Rewind, rewatch, and catch up on the great content of ProductCons past.
2026:
February, London | May, New York | August, AI Builder Week
2025:
February, London | May, New York | August, Online | October, San Francisco
2024:
February, London | May, New York | August, Online | October, San Francisco
2023:
February, London | May, New York | July, Online | November, San Francisco
2022:
February, Online | May, San Francisco | September, London | November, New York

Get exposure to Product Leaders, executives and decision makers at several hundred enterprise-level organizations.

ProductCon is the premier global conference series for Product leaders, hosted four times a year in San Francisco, New York, London and Online. Curated by Product School, each event gathers an exclusive community of senior Product professionals for a day of high-impact insights, thought-provoking conversations, and meaningful connections.
Attendees of ProductCon are Senior Product Leaders; Chief Product Officers, Directors of Product, Heads of Product Management, VPs & SVPs of Product.
Whether you’re a startup or a Fortune 500, an individual contributor, or leading a team, what you learn during ProductCon will transform the way you go about building products. You’ll come away with concrete ideas you can apply in your company right away, along with fresh contacts that may become customers or partners in the future.
It includes access to the conference and refreshments. You’ll also get access to our official afterparty, some way cool swag, and all the recordings and slides.
Yes, we offer a 25% discount for groups of 5 to 9 people. For groups of 10 or more, email productcon@productschool.com for a higher discount.
Get in quick! We provide a limited amount of early bird tickets. We also provide free tickets to watch the conference live online and receive all the recordings and slides afterward.
Yes, it will be recorded by our multimedia team and uploaded to the Product School Youtube Channel as well as our website, 1 week after the event. Make sure to get your free online ticket in order to receive all the recordings and slides. After the live stream, the event will be also available in the "Replay" tab on RingCentral for those who registered.
ProductCon speaking slots are reserved for the industry’s most senior leaders. Our speakers consist of SVPs and CPOs from the world’s most influential companies. If you’re a product leader at this level and want to share your expertise, please reach out to our team at productcon@productschool.com.
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